How to Get Your Music
on Pandora
Reach a loyal US radio audience through the Music Genome Project
Pandora is largely a US-focused platform that blends non-interactive internet radio with its on-demand Pandora Premium tier, built around the Music Genome Project — a system of hundreds of human-tagged musical attributes rather than pure listening-based collaborative filtering. This means rich, accurate metadata matters more here than on purely algorithmic platforms.
Delivery Time
5-14 Days
Payout Model
Interactive & Radio splits
Reach
United States
Pandora Features
Tips to Succeed on Pandora
Claim your profile through Pandora AMP (Artist Marketing Platform), which gives you direct engagement tools and some control over how your artist profile appears to listeners.
Ensure your non-interactive radio royalties are captured properly — Pandora's radio-style plays are collected through SoundExchange in addition to the on-demand royalties passed through your DistroVibe wallet, so keep your SoundExchange registration current.
Focus on genre and mood tagging completeness in your release, since the Music Genome Project relies on detailed musical attributes rather than pure listening-pattern algorithms to place your track in personalized stations.
Frequently Asked Questions
Is Pandora only available in the US?
Yes, Pandora's service is almost entirely US-focused, unlike Spotify or Apple Music's global footprint. It's a strong addition specifically if your audience is US-based.
What is SoundExchange and do I need it separately?
SoundExchange collects royalties specifically for non-interactive digital radio plays (like Pandora's algorithmic radio stations) in the US, separate from on-demand streaming royalties. Registering with SoundExchange ensures you capture this additional royalty stream alongside your standard DistroVibe payouts.
What is Pandora AMP?
Pandora AMP (Artist Marketing Platform) is Pandora's free tool for artists to manage their profile, see listener data, and engage directly with fans on the platform, similar in spirit to Spotify for Artists.
Ready to distribute to Pandora?
Start from $1.99/month, keep 100% of your royalties, and reach 450+ stores including Pandora.
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